Currently Chairman Emeritus, and previously founding Managing Director of Condé Nast India, Alex has been at the forefront of shaping culture in India spanning three decades. He led the explosive pop culture moment of MTV’s successful Indianisation, where he oversaw MTV, VH1 and Nickelodeon. He set up Conde Nast in India in 2006, presiding over the launches of Vogue, GQ, CN Traveller and AD.

Alex is an Advisor to the Kochi Biennale Foundation and was a founding member of the Indian Broadcast Foundation. He is a Trustee of road safety non-profit, SaveLife Foundation, which aims to save 1 million lives on Indian roads by 2030. Alex has recently joined the global board of Girl Effect, which works to empower adolescent girls in Africa and South Asia using technology and media, including AI. Alex is passionate about internet and technology startups and is an advisor and investor in fintech, 3D computer vision, yoga and lifestyle ventures.